Central Arkansas Press

The Voice. The Vision. The Momentum of a Region.

Central Arkansas Press doesn’t just report the news — it defines the conversation.

Every week, our print and digital editions will capture the pulse of a region in motion — where growth meets grit, and local stories meet statewide relevance. From headline news to human triumphs, we will deliver the coverage that moves people — and the audience advertisers want most.

Under the editorial leadership of Scott Green, Jr., the Press blends journalistic integrity with digital innovation, connecting readers to the forces shaping their neighborhoods, their schools, and their future. With an estimated 15,000 weekly print and digital readers and daily engagement across social media, we will build a loyal following that trusts our voice — and act on it.

When you buy space for your brand to advertise with the Central Arkansas Press, you will gain credibility, visibility, and a seat at the community’s table.

Our Mission

To inform, inspire, and elevate Central Arkansas through

reporting that reveals truth, celebrates progress, and

amplifies the voices driving change.

Our Audience

Central Arkansas Press will reach readers who don’t just watch — they participate.

They’re business owners, professionals, parents, voters, and community advocates. They shop local, share stories, and stand up for what matters.

Reach: 5,000 weekly readers (print + digital)
Engagement: Daily local interaction on social platforms
Focus Areas: News • Sports • Community • Profiles • Living

Our readers will be the decision-makers, influencers, and loyal consumers who move Central Arkansas forward — the ones advertisers like you can’t afford to miss.

Our Value to Advertisers

Your story deserves more than a space — it deserves a stage.

When your message appears in Central Arkansas Press, it will carry the power of a trusted voice. Our ads will be read, remembered, and respected — seen as part of the community conversation, not noise around it. We will deliver impact through targeted visibility across print, digital, and social media — with flexible options that match every goal, from awareness to activation. We won’t just print stories. We will help you make history.

Our Platforms

Print Edition (Weekly): The trusted source for local coverage across Central Arkansas — in homes, businesses, and community spaces.
Digital Edition: Always on, always accessible — bringing readers breaking stories and exclusive features wherever they are.
Social Media (Daily): Real-time updates, video highlights, and community conversation that extend our reach far beyond the page.

Together, these platforms will form a 360° media ecosystem — connecting your brand with readers where they live, work, and lead.

Join the Conversation

Your brand belongs in the story shaping Central Arkansas. Whether you’re launching a campaign, celebrating a milestone, or driving a cause — Central Arkansas Press will delivers the reach, reputation, and results that matter.

Partner with us.

Be seen. Be heard. Be part of the Press.

Who Reads the Central Arkansas Press?

They are the pulse of a region on the rise.

From Pulaski to Garland County, our readers don’t just live in Central Arkansas — they drive it. They’re the entrepreneurs, educators, families, and civic leaders shaping what happens next in the heart of the state. They’re informed, loyal, and plugged in — reading our pages, scrolling our feeds, and showing up for their communities. They buy local, vote local, and spend intentionally — with brands they trust and stories that matter. When you advertise in the Press, you're not buying space -- you're joing the conversation that moves this community forward.

The Central Arkansas Composite Audience

Demographic Profile Snapshot Why It Matters

Regional Reach 700,000+ potential A market that mirrors

readers across Pulaski, Arkansas itself — diverse,

Jefferson, Faulkner, Saline growing, and economically

& Garland Counties balanced

Gender ~50% Female / 50% Male Perfectly balanced for

consumer, civic, and

family-focused messaging

Age 25–64 core readership Decision-makers,

(55%+ of total) spenders, and community

leaders — the “sweet spot”

for advertisers

Race & Ethnicity White 60–70% • Black 20– Reflecting the full cultural

30% • Hispanic/Latino 5–10% texture of Central Arkansas

Education 70%+ with high school or Engaged, literate

higher • 25%+ college grads consumers who actually

read — and trust — local

media

Income Range Median $45,000–$60,000+ The everyday earners who

fuel the local economy —

plus a slice of affluent

professionals

Employment Sectors Government, healthcare, Exactly where your ads

education, retail, small meet real-world spending

business, tourism decisions

Homeownership High in suburban counties; Great for home, lifestyle,

strong mix of renters & service, and retail

families advertising

The Real Story

Our readers aren’t passive — they’re participants. They’re the ones running the school board meetings, opening new storefronts, coaching Little League, and showing up for ribbon cuttings and rallies. They live in Benton and Bryant, commute to Little Rock, weekend in Hot Springs, and call Conway home. They scroll during their morning coffee, share local stories online, and trust us to cut through the noise. This is Central Arkansas’ growth class — the people with buying power, civic pride, and deep community roots and they’re reading you when you advertise with us.

Why Advertisers Choose the Press

When your brand appears in Central Arkansas Press, it won’t feel like an ad — it will feel like a statement. A statement that says you’re local. You’re relevant. And you’re invested in the future of this community.

Central Arkansas Press is not just a newspaper — it's a platform for connection, credibility, and community momentum... and that’s exactly where your message belongs!